Pity the poor consumer looking for a Caribbean destination: The generic marketing of Caribbean destinations is making it hard for consumers to tell the difference and make a choice. Hugh Hough of Green…
Christine MacKay of Crooked Trails explains the philosophy behind community-based travel and explains how this kind of travel can benefit the environment, local people and provide for a rewarding and…
As Green Team’s Jimmie Stone describes, we live in a world of paradox with no clear-cut decisions or answers.
Why do Awakening consumers travel? Business? Sure, that’s one reason. But what happens when a trip is their own? What do they hope to achieve from leisure travel? Like so much in the marketplace,…
The g-Think survey reveals the Awakening Consumers’ environmental concerns and considerations when it comes to travel plans.
Markus Matthews of g-Think takes a look at how the ease of travel and the search for ever more adventurous places is changing the travel industry.
Eager to capitalize on a growing group of travelers who prefer to stay in hotels that reflect the local culture and are environmentally friendly, major hotel chains and many independents are changing…
More and more players are entering the benchmarking and accreditation game: With a call for better industry standards when it comes to environmental sustainability and local sensitivities, increasing…